Now.gg is a mobile gaming platform created to democratize access to mobile games. With it, developers can publish their games in the cloud, making them available to users without having to be downloaded and installed. In addition, the service allows transactions to be made in a unified wallet.

An interesting point of Now.gg is the possibility to use even old and modest devices to enjoy more advanced games, such as the hits Minecraft and Roblox. The service resembles game streaming platforms such as Xbox Cloud Gaming and GeForce Now, which are successful on consoles and PCs.

The games can be accessed directly from a web browser, “embedded” as if they were videos on pages. Everything runs directly from servers based on the Android system, which does all the graphic processing of the applications and plays them for users.

Well-known companies such as Perfect World, PerBlue (Disney Heroes and Portal Quest), and Lilith Games (Art of Conquest) are already working with the platform, which is a tool originally targeted at games and app developers. The goal is to make the use of applications even simpler and more accessible, with a system that eliminates the need for the software to run natively on the user’s device.

Now.gg has its system for assigning controls, which in addition to touch screens, also supports mouse and keyboard and even controls connected to the device. This allows the titles to be played on any type of platform, with options and adjustments for the controls.

For now, the list of games available for testing and that can be accessed by players is not long, but it already shows the power of the platform. Even with slower connections, it is possible to run the apps easily, in good resolution, and with responsive controls. In total there are five playable titles, including the hits Minecraft (in its trial version) and Roblox, as well as Toca Life World, Perfect World Mobile, and GachaLife.

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To try it out, just access Now.gg through your browser and click on “Play Now. In the new tab, click “Play in Browser” to run the game directly on the site. On Android smartphones or iPhones (iOS), Now.gg may require permissions to show the game on full screen and use connected devices.

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